Stories · Customer launches

Real launches.
Real folks.

A few of the small businesses we've helped get online — or moved out from under a bad host. Short stories, plain language. The kind of work we want more of.

Johnson's Department Store.

Etowah, TN · Launched 2026

Johnson's is a family-owned department store on Tennessee Avenue — the kind of place that's been on the same corner long enough to outlast trends. Their old site was stuck on Network Solutions with hosting fees that kept climbing and no easy way to update anything.

We moved the domain to Hostinger, built a fresh, mobile-first site, and put it live on Netlify. Now locals can find hours, brands, and what's in the store before they drive over. Don can call us when something needs to change. That's it.

"Don wasn't sure about jumping off the host he'd been on for years. Once it was live, he said it was the easiest tech thing he'd done in a long time. That's exactly the bar we want to hit every time." — Tim Crockett, Trueline Web Co.
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Yours could be next.

We're picking up new East Tennessee small businesses every month. If you've been putting off a real website — or staring at a hosting bill that doesn't make sense — let's talk it through.

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